INVESTMENT

INVESTMENT

TANUSH SRIVASTAVA

TANUSH SRIVASTAVA

ANALYST

ANALYST

What's an Indian startup you admire deeply and what lessons do you take from its journey?

Zerodha. No external funding, no big marketing budgets. Just a genuine obsession with a real problem: investing in India was unnecessarily expensive and intimidating for the average person. They picked a deeply underserved customer, built something radically simple, and let the product do the talking. What I find most compelling is the restraint. They earned trust first, then expanded. That sequencing matters more than people give it credit for. Some of the most meaningful businesses come from noticing who's been ignored and genuinely caring about getting it right for them.

What's the first app or website you check in the morning?

X (Twitter). There's something about the kind of people who are terminally online at 7am. Founders venting about their cap tables, researchers dropping papers, investors subtweeting each other! X hosts the most interesting discourse on startups, markets, and speculative futures unlike anywhere else.